/* KutzByKay · direction 10 "Over / Under" in her purple + gold */
:root{
  --lav:#CDB9F0;--lav2:#E8DEFA;--lav3:#F4EFFC;
  --plum:#24112F;--plum2:#3A1C4C;--violet:#6A3BC4;
  --gold:#E2B93B;--gold2:#B48A12;--honey:#E0A665;
  --cream:#FBF7F1;--ink:#24112F;--mute:#5E4A6E;
  --slab:"Ultra",Georgia,serif;--sans:"Karla",system-ui,sans-serif;--mono:"DM Mono",ui-monospace,monospace;--script:"Mrs Saint Delafield",cursive;
  --gut:clamp(16px,4vw,56px);--rail:0px;
}
@media (min-width:1100px){:root{--rail:84px}}
*{box-sizing:border-box}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
body{margin:0;background:var(--cream);color:var(--ink);font:500 17px/1.55 var(--sans);overflow-x:hidden}
img,video,svg{display:block;max-width:100%}
a{color:inherit}
h1,h2,h3{margin:0;font-weight:400}
em{font-style:normal}
.skip{position:absolute;left:-999px;top:8px;z-index:99;background:var(--plum);color:#fff;padding:10px 14px}
.skip:focus{left:8px}
:focus-visible{outline:3px solid var(--violet);outline-offset:3px}
.mono{font:500 12.5px/1.5 var(--mono);letter-spacing:.06em;text-transform:uppercase}
.fine{font-size:14px;color:var(--mute)}
main,.foot{margin-left:var(--rail)}

/* buttons */
.btn{display:inline-flex;align-items:center;justify-content:center;min-height:52px;padding:0 28px;border-radius:999px;background:var(--plum);color:var(--lav2);
  font:800 17px/1 var(--sans);text-decoration:none;border:0;cursor:pointer;transition:transform .2s,box-shadow .2s}
.btn:hover{transform:translateY(-2px);box-shadow:0 10px 24px -10px rgba(36,17,47,.6)}
.btn.gold{background:var(--gold);color:var(--plum)}
.btn.ghost{background:transparent;color:var(--plum);box-shadow:inset 0 0 0 2px var(--plum)}
.btn.big{width:100%;min-height:58px;font-size:18px}
.lnk{font-weight:700;text-decoration:none;border-bottom:2px solid currentColor;padding-bottom:2px}
.ctas{display:flex;flex-wrap:wrap;gap:14px 20px;align-items:center}

/* header */
.top{position:fixed;top:0;left:var(--rail);right:0;z-index:30;display:flex;align-items:center;gap:22px;padding:14px var(--gut);transition:background .3s,box-shadow .3s}
.top.solid{background:rgba(244,239,252,.92);backdrop-filter:blur(10px);-webkit-backdrop-filter:blur(10px);box-shadow:0 1px 0 rgba(36,17,47,.08)}
.wm{display:inline-flex;align-items:baseline;text-decoration:none;color:var(--violet);line-height:1}
.wm b{font:400 22px/1 var(--slab);letter-spacing:.02em}
.wm i{font:400 40px/0 var(--script);color:var(--gold2);margin-left:-2px;transform:translateY(6px)}
.links{display:none;gap:22px;font-weight:700;font-size:15px}
.links a{text-decoration:none}
.links a:hover{color:var(--violet)}
.pill{margin-left:auto;background:var(--plum);color:var(--lav2);padding:12px 18px;border-radius:999px;font:800 14px/1 var(--sans);text-decoration:none}
@media (min-width:820px){.links{display:flex;margin-left:12px}}

/* spine (desktop) */
.spine{display:none}
@media (min-width:1100px){
  .spine{display:block;position:fixed;left:0;top:0;bottom:0;width:var(--rail);z-index:40;background:var(--plum)}
  .spine-braid{position:absolute;inset:0;width:100%;height:100%}
  .spine .cuff{position:absolute;left:50%;transform:translate(-50%,-50%);width:34px;height:58px;border-radius:5px;background:var(--gold);
    box-shadow:inset 0 0 0 2px var(--gold2),0 4px 10px rgba(0,0,0,.35);text-decoration:none;display:block;transition:transform .25s}
  .spine .cuff::before,.spine .cuff::after{content:"";position:absolute;left:4px;right:4px;height:2px;background:var(--gold2);opacity:.55}
  .spine .cuff::before{top:14px}.spine .cuff::after{bottom:14px}
  .spine .cuff span{position:absolute;left:46px;top:50%;transform:translateY(-50%);white-space:nowrap;background:var(--plum);color:var(--gold);
    font:500 11px/1 var(--mono);letter-spacing:.16em;text-transform:uppercase;padding:7px 9px;border-radius:3px;opacity:0;pointer-events:none;transition:opacity .2s}
  .spine .cuff:hover,.spine .cuff:focus-visible,.spine .cuff.on{transform:translate(-50%,-50%) scale(1.12)}
  .spine .cuff:hover span,.spine .cuff:focus-visible span,.spine .cuff.on span{opacity:1}
}

/* hero */
.hero{position:relative;min-height:100svh;background:radial-gradient(ellipse 80% 70% at 25% 25%,var(--lav2) 0%,var(--lav) 60%,#BBA2EA 100%);overflow:hidden;
  display:grid;grid-template-columns:1fr;padding:96px var(--gut) 40px}
.hero-ph{position:absolute;right:0;top:0;bottom:0;width:44%;margin:0;z-index:1}
.hero-ph img{width:100%;height:100%;object-fit:cover;object-position:28% 8%}
.hero-ph::after{content:"";position:absolute;inset:0;background:linear-gradient(90deg,rgba(205,185,240,.55),transparent 30%)}
.words{position:relative;margin:0;font:400 clamp(66px,15vw,172px)/.92 var(--slab);letter-spacing:-.025em;color:var(--plum);align-self:start;margin-top:4vh}
.w{display:block;position:relative;width:max-content}
.w1{z-index:2}.w2{z-index:6}.w3{z-index:2;color:var(--violet)}
.hero-braid{position:absolute;inset:0;width:100%;height:100%;z-index:4;pointer-events:none;overflow:visible}
.hero-copy{position:relative;z-index:7;max-width:520px;align-self:end;margin-top:28px}
.eyebrow{margin:0 0 8px;color:var(--plum2)}
.sub{font-size:clamp(17px,1.5vw,20px);font-weight:600;margin:0 0 22px;line-height:1.45}
.facts{margin:20px 0 0;color:var(--plum2)}
@media (max-width:819px){
  .hero{padding-top:84px;min-height:auto}
  .hero-ph{width:48%;bottom:auto;height:min(78vh,620px)}
  .words{margin-top:2vh;font-size:clamp(60px,19vw,120px)}
  .hero-copy{margin-top:34px;background:rgba(244,239,252,.86);padding:18px 18px 20px;border-radius:6px;backdrop-filter:blur(6px);-webkit-backdrop-filter:blur(6px)}
}

/* section heads */
section{scroll-margin-top:70px}
.sec-h{padding:clamp(64px,10vw,120px) var(--gut) 34px;max-width:900px}
.tag{display:inline-block;font:500 11.5px/1 var(--mono);letter-spacing:.18em;text-transform:uppercase;background:var(--gold);color:var(--plum);padding:7px 10px;border-radius:3px;margin-bottom:18px;
  box-shadow:inset 0 0 0 1.5px var(--gold2)}
.sec-h h2,.learn h2,.kay h2,.book h2{font:400 clamp(42px,6.4vw,88px)/.98 var(--slab);letter-spacing:-.02em}
.sec-h h2 em,.learn h2 em,.kay h2 em,.book h2 em,.kaybay h3 em{color:var(--violet)}
.sec-h p{max-width:560px;font-size:18px;margin:16px 0 0}
.sec-h.light{color:var(--lav3)}.sec-h.light h2 em{color:var(--gold)}

/* looks: only the hair */
.looks{background:var(--cream)}
.wall{display:grid;grid-template-columns:repeat(2,1fr);gap:10px;padding:0 var(--gut) clamp(60px,8vw,110px)}
@media (min-width:820px){.wall{grid-template-columns:repeat(4,1fr);gap:14px}.wall .wide{grid-column:span 2}}
.wall figure{position:relative;margin:0;overflow:hidden;border-radius:4px;background:var(--plum);cursor:pointer;aspect-ratio:3/4}
.wall .wide{aspect-ratio:3/2}
@media (max-width:819px){.wall .wide{grid-column:span 2;aspect-ratio:4/3}}
.wall img{width:100%;height:100%;object-fit:cover;filter:grayscale(1) contrast(1.05);transition:filter .7s ease,transform .7s ease}
.wall figure.lit img,.wall figure:hover img{filter:grayscale(0) saturate(1.12)}
.wall figure:hover img{transform:scale(1.03)}
.wall figcaption{position:absolute;left:0;right:0;bottom:0;padding:34px 12px 12px;background:linear-gradient(transparent,rgba(36,17,47,.85));color:#fff;display:flex;flex-direction:column;gap:3px}
.wall figcaption b{font:400 15px/1.1 var(--slab);letter-spacing:.01em}
.wall figcaption span{font:500 11.5px/1 var(--mono);letter-spacing:.08em;color:var(--gold)}
.wall figcaption::after{content:"Book this look ▸";font:800 12.5px/1 var(--sans);color:var(--lav2);margin-top:6px;opacity:.9}

/* press: reels */
.press{background:var(--plum);color:var(--lav3);padding-bottom:clamp(60px,8vw,110px)}
.press .sec-h p{color:var(--lav)}
.press .sec-h .mono{color:var(--gold);display:block;margin-top:8px}
.reels{display:flex;gap:14px;padding:0 var(--gut);overflow-x:auto;scroll-snap-type:x mandatory;-webkit-overflow-scrolling:touch;scrollbar-width:none}
.reels::-webkit-scrollbar{display:none}
.reel{flex:0 0 min(72vw,330px);margin:0;scroll-snap-align:center;position:relative}
.reel video{width:100%;aspect-ratio:464/848;object-fit:cover;border-radius:10px;background:#000;box-shadow:0 0 0 3px var(--gold),0 24px 50px -20px #000}
.reel figcaption{margin-top:14px;font:400 17px/1.2 var(--slab);color:var(--lav2)}
@media (min-width:1000px){.reels{justify-content:center;overflow:visible}.reel:nth-child(2){transform:translateY(-36px)}}
.press-cta{padding:34px var(--gut) 0;display:flex;justify-content:center}

/* install chooser */
.choose{background:var(--lav3)}
.choose .sec-h{max-width:1180px}
.tabs{display:flex;gap:8px;padding:0 var(--gut);flex-wrap:wrap}
.tabs button{font:800 16px/1 var(--sans);padding:14px 20px;border-radius:999px;border:2px solid var(--plum);background:transparent;color:var(--plum);cursor:pointer;min-height:48px}
.tabs button[aria-selected=true]{background:var(--plum);color:var(--lav2)}
.pick{display:grid;gap:28px;padding:30px var(--gut) clamp(60px,8vw,110px);align-items:center}
@media (min-width:820px){.pick{grid-template-columns:minmax(220px,340px) 1fr;max-width:1100px}}
.lace{width:100%;max-width:300px;margin:0 auto}
.pick-txt h3{font:400 clamp(30px,4vw,46px)/1 var(--slab);margin-bottom:12px}
.pick-txt .what{font-size:19px;margin:0 0 10px}
.pick-txt .feel{margin:0 0 18px;color:var(--mute)}
.pick-txt .feel b{color:var(--violet)}
.froms{list-style:none;padding:0;margin:0;display:grid;gap:8px}
.froms button{all:unset;cursor:pointer;display:flex;justify-content:space-between;gap:14px;width:100%;box-sizing:border-box;padding:14px 16px;background:#fff;border-radius:6px;font-weight:700;
  box-shadow:inset 0 0 0 1.5px rgba(36,17,47,.12)}
.froms button:hover,.froms button:focus-visible{box-shadow:inset 0 0 0 2px var(--violet)}
.froms button span{font:500 13px/1.4 var(--mono);color:var(--violet)}

/* menu */
.menu{background:var(--cream);padding-bottom:clamp(60px,8vw,110px)}
.cats{display:flex;gap:8px;padding:0 var(--gut);overflow-x:auto;scrollbar-width:none;position:sticky;top:62px;z-index:5;background:var(--cream);padding-top:10px;padding-bottom:10px}
.cats::-webkit-scrollbar{display:none}
.cats button{flex:0 0 auto;font:800 15px/1 var(--sans);padding:12px 16px;border-radius:999px;border:0;background:var(--lav2);color:var(--plum);cursor:pointer;min-height:44px}
.cats button[aria-selected=true]{background:var(--violet);color:#fff}
.cathead{padding:18px var(--gut) 4px;max-width:900px}
.cathead h3{font:400 clamp(26px,3.4vw,38px)/1.05 var(--slab)}
.cathead p{margin:6px 0 0;color:var(--mute)}
.svc{list-style:none;margin:0;padding:6px var(--gut) 0;display:grid;gap:0;max-width:1000px}
.svc .grp{font:500 12px/1 var(--mono);letter-spacing:.16em;text-transform:uppercase;color:var(--violet);padding:22px 0 8px}
.svc li.it{border-top:1.5px solid rgba(36,17,47,.12)}
.svc li.it button{all:unset;cursor:pointer;box-sizing:border-box;width:100%;display:grid;grid-template-columns:1fr auto;gap:4px 16px;padding:16px 0}
.svc .n{font-weight:800;font-size:18px}
.svc .pr{font:400 20px/1.1 var(--slab);text-align:right;white-space:nowrap}
.svc .d{grid-column:1;color:var(--mute);font-size:15px}
.svc .t{grid-column:2;text-align:right;font:500 12px/1.4 var(--mono);color:var(--mute)}
.svc li.it button:hover .n,.svc li.it button:focus-visible .n{color:var(--violet)}
.svc li.it button::after{content:"Book ▸";grid-column:1/-1;font:800 13px/1 var(--sans);color:var(--violet);opacity:0;height:0;transition:opacity .2s}
.svc li.it button:hover::after{opacity:1;height:auto}
.catnote{padding:14px var(--gut) 0;max-width:900px;font-weight:700;color:var(--plum)!important}

/* length ruler */
.ruler-wrap{margin:clamp(50px,7vw,90px) var(--gut) 0;background:var(--plum);color:var(--lav3);border-radius:10px;padding:clamp(24px,4vw,44px);max-width:1000px;position:relative;overflow:hidden}
.len-ph{display:none}
@media (min-width:820px){.len-ph{display:block;position:absolute;right:0;top:0;bottom:0;width:42%;height:100%;object-fit:cover;object-position:30% 10%;-webkit-mask-image:linear-gradient(90deg,transparent,#000 40%);mask-image:linear-gradient(90deg,transparent,#000 40%)}}
.ruler-wrap>*:not(.len-ph){position:relative}
.ruler-wrap h3{font:400 clamp(30px,4vw,48px)/1 var(--slab);color:#fff}
.lsub{color:var(--lav);margin:10px 0 18px;max-width:520px}
.lt{display:inline-flex;background:var(--plum2);border-radius:999px;padding:4px;margin-bottom:20px}
.lt button{all:unset;cursor:pointer;padding:11px 16px;border-radius:999px;font:800 14px/1 var(--sans);color:var(--lav)}
.lt button[aria-checked=true]{background:var(--gold);color:var(--plum)}
.ruler{display:grid;grid-template-columns:70px 1fr;gap:0 14px;min-height:340px}
.len-braid{width:70px;height:340px;overflow:visible}
.stops{display:grid;grid-template-rows:repeat(4,1fr);align-items:center}
.stops button{all:unset;cursor:pointer;font:400 clamp(20px,2.6vw,28px)/1 var(--slab);color:rgba(244,239,252,.45);padding:8px 0;transition:color .2s}
.stops button[aria-checked=true]{color:var(--gold)}
.stops button:hover{color:var(--lav2)}
.len-out{font-size:18px;margin:18px 0 6px}
.len-out .lp{font:400 34px/1 var(--slab);color:var(--gold);margin-right:8px}
.ruler-wrap .fine{color:var(--lav);margin:0 0 18px}
.ruler-wrap .btn{background:var(--gold);color:var(--plum)}

/* learn */
.learn{display:grid;background:var(--lav);gap:0}
.learn-in{padding:clamp(64px,10vw,120px) var(--gut)}
.learn .lead{font:400 22px/1.3 var(--slab);margin:18px 0 10px;color:var(--plum2)}
.learn-dl{display:grid;grid-template-columns:repeat(4,auto);gap:10px 26px;justify-content:start;margin:22px 0 10px}
.learn-dl dt{font:500 11px/1 var(--mono);letter-spacing:.14em;text-transform:uppercase;color:var(--plum2)}
.learn-dl dd{margin:6px 0 0;font:400 28px/1 var(--slab)}
.learn .ctas{margin-top:18px}
.learn-ph{margin:0;min-height:360px}
.learn-ph img{width:100%;height:100%;object-fit:cover}
@media (min-width:900px){.learn{grid-template-columns:1.2fr 1fr}}
@media (max-width:520px){.learn-dl{grid-template-columns:repeat(2,auto)}}

/* kay + kaybays */
.kay{display:grid;gap:30px;padding:clamp(64px,10vw,120px) var(--gut);background:var(--cream);align-items:start}
@media (min-width:900px){.kay{grid-template-columns:auto 1.3fr 1fr}}
.kay-ph{width:180px;height:180px;border-radius:50%;object-fit:cover;box-shadow:0 0 0 6px var(--lav),0 0 0 8px var(--gold)}
.kay p{max-width:560px}
.sig{font:400 64px/1 var(--script);color:var(--gold2);margin:4px 0 0}
.kaybay{background:var(--plum);color:var(--lav3);padding:28px;border-radius:10px}
.kaybay h3{font:400 clamp(30px,3.4vw,40px)/1.02 var(--slab);color:#fff}
.kaybay h3 em{color:var(--gold)!important}
.kaybay .mono{color:var(--lav)}
.kaybay .btn.ghost{color:var(--gold);box-shadow:inset 0 0 0 2px var(--gold);margin-top:6px}

/* book */
.book{display:grid;gap:30px;padding:clamp(64px,10vw,120px) var(--gut);background:var(--lav3)}
@media (min-width:980px){.book{grid-template-columns:1.1fr 1fr;align-items:start}}
.bsub{font-size:18px;margin:14px 0 26px}
.bf{display:grid;gap:16px;background:#fff;border-radius:10px;padding:clamp(18px,3vw,30px);box-shadow:0 20px 50px -30px rgba(36,17,47,.5)}
.bf label{display:grid;gap:7px;font-weight:800;font-size:15px}
.bf label small{font-weight:500;color:var(--mute)}
.bf input,.bf select,.bf textarea{font:500 17px/1.3 var(--sans);padding:14px;border-radius:6px;border:1.5px solid rgba(36,17,47,.22);background:var(--cream);color:var(--ink);width:100%;min-height:50px}
.bf input:focus,.bf select:focus,.bf textarea:focus{outline:none;border-color:var(--violet);box-shadow:0 0 0 3px rgba(106,59,196,.2)}
.bf .row{display:grid;gap:16px}
@media (min-width:560px){.bf .row{grid-template-columns:1fr 1fr}}
.bf .chk{display:flex;gap:10px;align-items:center;font-weight:600}
.bf .chk input{width:22px;height:22px;min-height:0;accent-color:var(--violet)}
.adds{display:flex;flex-wrap:wrap;gap:8px}
.adds label{display:inline-flex;gap:6px;align-items:center;font:700 14px/1 var(--sans);background:var(--lav3);padding:10px 12px;border-radius:999px;cursor:pointer}
.adds input{width:18px;height:18px;min-height:0;accent-color:var(--violet)}
.adds:empty::before{content:"No extras for this one.";color:var(--mute);font-weight:500}
.note{margin:-4px 0 0;font-size:14px;color:var(--violet);font-weight:700;min-height:1em}
.sum{display:flex;justify-content:space-between;gap:10px;align-items:baseline;border-top:1.5px dashed rgba(36,17,47,.2);padding-top:14px}
.sum-s{font-weight:700}
.sum-p{font:400 24px/1 var(--slab);color:var(--violet);white-space:nowrap}
.hp{position:absolute;left:-9999px}
.form-msg{margin:0;font-weight:700}
.form-msg.ok{background:var(--plum);color:var(--lav3);padding:18px;border-radius:8px;font-weight:600}
.form-msg.ok b{color:var(--gold)}
.form-msg.err{color:#B3261E}
.rules h3{font:400 26px/1.1 var(--slab);margin:0 0 14px}
.rules h3+ol,.rules h3+ul{margin-top:0}
.rules ol{padding-left:22px;margin:0 0 34px;display:grid;gap:12px}
.rules ol li::marker{font-family:var(--slab);color:var(--violet)}
.check{list-style:none;padding:0;margin:0 0 18px;display:grid;gap:10px}
.check li{padding-left:34px;position:relative}
.check li::before{content:"";position:absolute;left:0;top:2px;width:20px;height:20px;border-radius:4px;box-shadow:inset 0 0 0 2px var(--violet)}
.firm{font-weight:800;background:var(--gold);padding:14px 16px;border-radius:6px}

/* footer */
.foot{background:var(--plum);color:var(--lav3);padding:clamp(56px,8vw,90px) var(--gut) 110px}
.foot .wm{color:var(--lav)}
.foot .wm.big b{font-size:clamp(40px,7vw,80px)}
.foot .wm.big i{font-size:clamp(70px,12vw,140px);color:var(--gold);transform:translateY(16px)}
.fcols{display:grid;gap:26px;margin:40px 0 30px}
@media (min-width:760px){.fcols{grid-template-columns:repeat(3,1fr)}}
.foot h4{font:500 11.5px/1 var(--mono);letter-spacing:.18em;text-transform:uppercase;color:var(--gold);margin:0 0 10px}
.foot p{margin:0}
.foot a{text-decoration:none;border-bottom:1px solid rgba(244,239,252,.3)}
.foot small{color:var(--gold);font:500 12px/1 var(--mono)}
.bye{font:400 clamp(26px,4vw,40px)/1.1 var(--slab);color:#fff;margin:0 0 12px!important}
.foot .fine{color:var(--lav)}

/* sticky mobile book bar */
.sticky{position:fixed;left:12px;right:12px;bottom:calc(12px + env(safe-area-inset-bottom));z-index:50;display:flex;justify-content:space-between;align-items:center;gap:10px;
  background:var(--plum);color:var(--lav2);text-decoration:none;padding:16px 22px;border-radius:999px;box-shadow:0 14px 34px -10px rgba(36,17,47,.7);
  transform:translateY(140%);transition:transform .35s}
.sticky b{font:800 17px/1 var(--sans)}
.sticky span{font:500 11.5px/1 var(--mono);color:var(--gold);letter-spacing:.06em}
.sticky.show{transform:none}
@media (min-width:820px){.sticky{display:none}}

/* reveal */
.rv{opacity:0;transform:translateY(24px);transition:opacity .8s ease,transform .8s ease}
.rv.in{opacity:1;transform:none}
@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}.rv{opacity:1;transform:none;transition:none}}
@media (max-width:480px){.tabs{gap:6px}.tabs button{padding:12px 13px;font-size:15px}}
